xRM – CRM is evolving
Microsoft Dynamics CRM is traditionally a customer relationship management software solution that allows organisations greater control over their Sales, Marketing and Customer Services functions. It can be run directly from Microsoft Outlook or via a browser, utilising unparalleled levels of integration with the Microsoft office suite .
Microsoft Dynamics CRM is rapidly evolving into xRM (extended relationship management).
xRM allows organisations to redefine and quickly replicate what would have been previously achieved by writing bespoke software applications.
xRM is infinitely customisable, not only by seasoned professionals but also by regular system administrators, any screen can be customised, with automated workflows as well as the ability to call and communicate with almost any other piece of modern software. xRM helps organisations realise improvements in all areas of the business including marketing, sales, customer service, operations, support and account management, giving businesses the ability to rapidly create a ‘line of business’ product from a standard framework.
xRM provides organisations with the benefits of both buy and build, without the costs.
For more information contact us now on 01483 413 381
